Herfo Finans AS and Investinor AS invests in GoDigitalChina AS

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Oslo, 30th September 2019–GoDigitalChina AS announced today that it closed its first funding round. The round was led by Herfo Finans and participated by other investors including Investinor. The funds will be used to supportthe product and business development of the cross-channel advertising platform, AdChina.io.

AdChina.io is a digital advertising platform that makes advertising in China easy for advertisers around the world, connecting the world with more than 1 billion of Chinese consumers. With AdChina.io solution, customers can create advertising campaigns in multiple Chinese media channels through a single English interface, and get real-time data directly from the media on dashboard. In addition, its AI engine will help the customer to reach exactly the target audience, and to run the marketing campaign in an efficient and transparent way.

The new investment round will also enable GoDigitalChina to further strengthen its leading position in helping western brands promoting their products and services in China.

“We are very excited to have Herfo Finans and Investinor onboard. We believe that their experience and resources will be of great help to our further development and commercialization. The aim of AdChina.io is to lower the entry barrier and cost for companies worldwide to test out the Chinese market and run digital campaigns in China,” says Rolv-Erik Spilling, Co-founder and Chairman of GoDigitalChina AS.

“Herfo Finans is honored and pleased to become a shareholder of GoDigitalChina AS. We believe the company has a global potential and that GoDigitalChina with its AdChina marketing platform has developed something unique in a global market. We believe that the western world will benefit from reaching the vast audience that Chinese internet channels bring, and that the AdChina solution will make it easy and affordable for western companies to target these potential customers, both in China but also when traveling outside,” says Yuhong Jin Hermansen, owner of Herfo Finans AS.

“Investinor see a huge potential in GoDigitalChina. We look forward to work with the professional management team and the company’s new investors,” says Patrick Sandahl, Investment Director at Investinor.

About GoDigitalChina

GoDigitalChina is a marketing software and service company established in 2015. Based in Oslo, Norway, with teams around the world, GoDigitalChina provides digital marketing services to companies in the ever-changing Chinese market. In the beginning of 2019, GoDigitalChina launched AdChina.io platform to make it easy for everyone to advertise in China.

About Herfo Finans

Herfo Finans is a family-owned investment company in Stavanger. The company was founded in 2005 and is 100% owned by Yuhong J. Hermansen. Herfo Finans AS business areas are financial investments, both listed and unlisted, and Real Estate.

About Investinor

Investinor is an evergreen investment company funded by the Norwegian government. The company invests in promising unlisted companies targeting international expansion and executes active ownership through board positions. Investinor acquires minority stakes (less than 50%) in its portfolio companies, and always syndicates its investments with other investors. Investinor manages NOK 4.2 billion (MEUR430) and is the largest venture investor in Norway. Investinor also aims to be a gateway toNorway for international partners.

For more information, please contact GoDigitalChina via info@godigitalchina.com or +4795229111.

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