GoDigitalChina’s blog aims to deliver insight, expertise and inspiration on the topics of digital marketing, consumer behavior, e-commerce and branding in China to help managers and marketers create sustainable growth in their companies.
Did you know that only 5 percent of the 1.3 billion Chinese hold passports, yet the country is already the top global tourism spender? China’s
The biggest long term threat to Apple is probably not Samsung, Android or the Chinese cheap phone makers, but the WeChat Mini App. WeChat, the
iResearch, an internet research firm in China, estimates that China’s live streaming market will reach 43 billion yuan this year, thus more than doubling from
The mum and baby products market in China has reached almost 1.5 trillion yuan and is expected to reach about three trillion yuan in 2018,
As WeChat goes far beyond a basic messaging tools, many brands and marketing firms have embraced the undeniable importance of WeChat advertising for their marketing
For a long time, people used to think of WeChat as the English name of Weixin (微信). However, Weixin and WeChat are actually two separate
How to be rank on Baidu So, you are thinking about entering the Chinese market or maybe you are already doing business in China. How
Since WeChat is the app that does everything and the most important digital platform in China, one might ask what’s the point of using Weibo
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